Leads the development of new VIP players from regional and national markets, coordinates multi-cultural VIP strategies and events, leads VIP Concierge and Coordinator teams, and assists in all areas of Casino Marketing.

• Works with Director to plan and execute the annual property NCM and multi-cultural VIP marketing and player development strategies
  
• Proposes casino marketing and player development objectives
  
• Manages the relationships with branch offices, independent representatives and National Casino Marketing
  
• Devises coordinated campaigns to acquire and grow loyalty of VIP players from the regional and national markets, including administration of regional player introduction strategy
  
• Assists Executive Hosts and Casino Hosts with development of players from the local and regional market
  
• Develops personal relationships with premium slot and/or table players in all regional and national markets as well as vendors, purveyors, agents and celebrities who can attract premium players; is responsible for developing contacts that the property can leverage into the future revenue growth
  
• Develops and maintains a customer database for premium players from outside of the local market
  
• Communicating effectively and being an appropriate representative of Harrah’s Cherokee Casino & Hotel at all times
  
• Managing the relationships with branch offices, independent representatives and national casino marketing
  
• Building relationships with key organizations and people in regional markets
  
• Identifying new avenues for attracting VIP players to Harrah’s Cherokee Casino & Hotel
  
• Ensuring great customer experiences during trips to Harrah’s Cherokee Casino & Hotel by working hand in hand with Casino Hosts, VIP Services, Hotel and other areas
  
• Willing to travel to regional and national markets to develop contacts
  
• Will be evaluated on ability to grow the regional and national VIP trips while maintaining the business standards of Harrah’s Cherokee Casino & Hotel
  
• Formally presents updates to plans and provides appropriate explanations and solutions to variances.
  
• Identifies business opportunities and manages expenses to achieve profitability goals
  
• Motivates and develops direct reports by mentoring, coaching and providing performance feedback.
  
• Ensure timely and accurate performance appraisals and accurate work history entries
  
• Be a participating team member by providing input and suggestions, volunteering and being involved in projects, committees, and task force
  
• Be proactive with incidents and issues ensuring resolution with employees and guests
  
• Responsible for, or actively participates in, the initiation of personnel actions including but not limited to: interviews, training, candidate selection, terminations, performance reviews, promotions, transfers and disciplinary actions
  
• BS/BA from an accredited educational institution required with preference in Management, Marketing, Sales and Hospitality fields
  
• Two years in a progressively responsible sales management/supervisory role, with emphasis in guest contact, player tracking, or guest services. Documented sales experience preferred
  
• Must successfully pass Manager Lap
  
• Must demonstrate the following essential knowledge and skills:
  
• Record of strong leadership effectiveness
  
• Thorough knowledge of all aspects of sales and development required
  
• Literacy and fluency in English
  
• Exceptional ability to manage difficult situations with departments, guests and vendors
  

REQUIRED KNOWLEDGE AND SKILLS:

• Excellent oral and written communication skills
  
• Excellent organizational and interpersonal skills
  
• Computer skills (Microsoft Office, Internet, CMS, LMS, EMS, PCS Outlook).
  
• Self-starter; must work without close supervision
  
• Ability to handle multiple priorities in a fast-paced environment
  

PHYSICAL, MENTAL, AND ENVIRONMENTAL DEMANDS:

• Able to bend, reach, kneel, twist and grip items
  
• Respond to visual and aural cues
  
• Read, write and speak English
  
• Must work in small, shared office space
  
• Must lift up to 10 pounds
  
• Must work some weekends and some late schedules
  
• Some overnight travel required
  

This is not necessarily an exhaustive list of all responsibilities, requirements, or working conditions associated with the job. Harrah’s Cherokee Casino Entertainment, Inc. reserves the right to make changes in the above job description whenever necessary. 3.05.08

Apply Online (http://harrahs.hodesiq.com/careers/apply_online_1.asp?LocID=3&JobID=1291547&User_ID=)