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‘Pocket slots’ hit the jackpot of popularity
 Message was posted: 11:39 Jul 26th, 2006     
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‘Pocket slots’ hit the jackpot of popularity
Battery-powered game has nearly sold out after little more than a month, so Kansas Lottery plans more.
By RICK ALM
The Kansas City Star

The Kansas Lottery’s “pocket slots” game is approaching sellout after just five weeks of retail sales.

The battery-powered “Super 7’s” instant-winner game “is flying off the shelves,” said lottery director Ed Van Petten, and two more batches, including a poker-themed version, were ordered this week for sales through the end of the year.

Kansas last month became the second state to offer the high-tech game that, for $20, provides 80 spins of a tiny slot machine look-alike device about the size of credit card. Each game device is guaranteed to pay a prize of $3 to $500.

Each card can be played out through all 80 spins to reveal the total prize, or its bar code can be scanned by a participating lottery retailer and the card redeemed for its programmed value.

“We anticipated a positive response to the game, but the sales and positive feedback from our players have gone beyond our expectations,” said Van Petten. Lottery officials said a second round of Super 7’s sales is set for fall, and a poker game is expected to go on sale around Christmas.

Publicly traded Electronic Game Card Inc. developed the pioneering game device, which is marketed by Scientific Games Corp.

The Iowa Lottery test-marketed the game in 2004, and the MGM Grand Casino in Detroit earlier this month became the first casino to order the devices as a promotional gimmick.

“Kansas and Iowa have proven that the Electronic Game Card is the kind of innovative game that will catapult lotteries everywhere into the next generation of game play,” said Steve Saferin, Scientific Games president.


The Kansas City Star





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